New MINI Roadster Hits the Streets of Turkey in its First Promo Video

MINI's marketing team wants to bring an international flair to the new Coupe and Roadster models with its latest advertising campaigns.

Much like the first video of the helmet-roofed Coupe that was shown driving through various parts of Brazil, Iceland and Hong Kong, the Roadster's first action footage takes us on a trip to the streets of Turkey.

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All-New MINI Roadster Makes its Official Debut, wants to Challenge the MX-5 [254 Photos]

With its eyes set on conquering a slice of the convertible market from the popular Mazda MX-5, MINI has revealed the final production version of the Roadster.

The Roadster is the soft-top variant of the Coupe introduced earlier this summer, and is the sixth model to be added to MINI's line-up as well as the first open-top two-seater in the brand's history.

As is the case with the Coupe, the Roadster is based on the current Mini hatchback so it doesn't come to much of a surprise that its dimensions largely mirror those of the Mini Convertible at 3,734mm long, 1,683mm wide and 1,390mm tall.

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